Matthew L. Barsing

Managing Director, Partnerships · FSR Group · Australia

Turning ASEAN's economic transformation into investment opportunities across emerging industries.

Matthew Barsing is an Australian business leader, author and economic development advocate who has lived and worked in Malaysia for more than 25 years.

He is the author of Unleashing Malaysia's Economic Potential: A Strategic Guide for Investors & Business Leaders and is currently developing his next book, ASEAN Rising, examining the economic transformation, investment opportunities and emerging industries shaping Southeast Asia.

Matthew previously served as Head of Foreign Direct Investment at the Malaysia Digital Economy Corporation (MDEC), where he worked with international companies considering Malaysia as a regional investment destination. He has also spent more than a decade supporting Malaysia Australia business relations and has extensive experience across investment, technology, talent and economic development.

Today, Matthew works across ASEAN and emerging international markets, with a particular interest in AI, digital transformation, investment and the policies required to translate technological change into economic growth, business opportunities and jobs.

He is also the founder of ASEAN Rising, a platform focused on the people, companies and economic forces reshaping Southeast Asia.

8–9 December 2026, Hilton Hotel, KL Sentral, Kuala Lumpur, Malaysia